• Reach homes that are missing from your homes passed file; in some cases 10% or more
• Get up-to-date name, address, and telephone number data added where it is currently missing

Is your homes passed file as complete as it should be? Are you missing names, addresses, telephone numbers, or even entire households? Let Data Partners fill in the blanks of your homes passed file.

In many cases, our cable clients are missing up to 10% of unique serviceable addresses they could be marketing to on their homes passed file that they aren’t even aware of. 10%!  On a homes passed file of 500,000 households, that’s 50,000 homes! And with the lifetime value of a subscriber being worth more than ever, you can’t afford not to market to these homes. Imagine your acquisition numbers if you close even a small percentage of these homes!

In addition, with all the mergers and acquisitions, do you really want to have to rely on someone else’s records to determine if you are marketing to all of the homes you could? The changes in your market were probably stressful enough. Let Data Partners help you go into your new market with the confidence that you are reaching all the homes you possibly can, as accurately as possible.

Contact Data Partners today to reach all of your serviceable non-subscribers.