Do you have multiple databases in multiple formats from multiple sources? You would have a much more effective marketing tool if the data from those completely different databases could somehow be combined. Putting them all in the same database is just impractical.
The answer is key coding. Key coding allows you to get the most out of your disparate data sources by “joining” records across databases – even databases of entirely different formats – using proprietary match codes generated from each record.
Sound complicated? It can be; but that’s where Data Partners comes in. Our team of in-house data processors has years of experience manipulating every type of data source. We specialize in formulating customized key coding solutions to maximize the benefit you get from your data, no matter what format or what database you use.
